Bridgestone And CII Institute Of Logistics Launches Road Transport And Logistics Excellence Initiative

Published On 21-Sep-2021By TyreDekho Team

The move will connect multiple locations and extend developmental initiatives in the road transport sector.

Bridgestone And CII Institute Of Logistics Launches Road Transport And Logistics Excellence Initiative

On International Driver's Day, the Indian wing of the Japanese multinational tyre company Bridgestone, and Confederation of Indian Industry of Institute of Logistics (CII IL), have launched a joint initiative to felicitate drivers in the transport sector.

Under this initiative, a professional drivers’ platform known as ‘Driver's Guild’ will be formed to connect various locations, expand the developmental initiatives in affiliation with different regional stakeholders in the sector of road transport.

The first programme to be held under this initiative is aimed at recognising, and appreciating the major role of the drivers. Subsequently, the programmes will focus on significant areas related to research to gain insights into the image of the professionals in this sector, plus the fuel efficiency, road safety, tyre mileage, and overall cost optimization, among others.

The CII Institute of Logistics Chairman, R Dinesh, said that the body has joined hands with Bridgestone to design and implement a series of initiatives to acknowledge these professional drivers who spend most of their lives on the wheels. This programme will not only recognize and appreciate the drivers, but also other partners in the transport industry.

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He further said that CII is keen on transforming the image of the logistics sector, and it would begin with the recognition of the drivers, followed by various other programmes aimed at improving professionalism and quality of service in this sector.

On the other hand, Bridgestone India Executive Officer - Marketing, Retail & Business Solutions, Mr Deepak Gulati, said that the logistics sector is the backbone of the Indian economy, and drivers play a vital role in framing the future of this sector.

The Driver’s Guild also aims to enhance the skills of the professional trucks and bus drivers by establishing new training institutes and various online services related to the RTO (Regional Transport Office) while encouraging new-generation trucks are expected to transform the sector. At present, India requires 22 lakh professional drivers for moving goods, and the new Vehicle Scrapping Policy may help attract additional investment worth INR 10,000 crore and over 35,000 jobs.

Managing Director of Bridgestone India, Parag Satpute, stated that commercial vehicle drivers are mostly left unrecognized for their efforts in rolling the wheels of the economy. And this crucial platform will not only motivate them but also create a safe and sustainable environment for the overall transport and logistics ecosystem.

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Source: PTI

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